KGeN is a gamifying distribution for consumer products through verified engagement. The protocol is being designed from the ground up with the intent to solve the LTV/CAC ratio globally.

KStore is a KGeN-native value store where users can redeem rewards, discover perks and make purchases using seamless payment methods.

Paus was brought on board to create a video introducing KStore, and we collaborated with our extremely talented friend, Aiswarya Rammohan, to bring this to life.